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"To maintain the highest norms of service and to protect the traveling public from fraud, misrepresentation, anomalous and unethical practices."


PRINCIPLES OF PROFESSIONAL CONDUCT AND CODE OF ETHICS
OF THE PHILIPPINE TOUR OPERATORS ASSOCIATION, INC. (PHILTOA)
PREAMBLE

We, the members of the Philippine Tour Operators Association, Inc., conscious of our responsibilities and obligations do adhere to and conduct ourselves in accordance with the laws, rules, and regulations of the Republic of the Philippines, the Constitutions and By-Laws of our Association and guided by the norms of professional conduct and ethics as required in our relations with the travelers, among fellow members, our principals and suppliers, do hereby promulgate and adopt these principle of professional conduct and Code of Ethics.